lol 4 idk my bff jill

ok now i'm just procrastinating because i don't want to do my homework. but this commercial popped into my head today when i was concepting with my partner at school.
i love how much pop culture is reflected in advertising. i mean, ron & pippa even changed the miami ad school tagline to "school of pop culture engineering."

sidenote: when i looked this up on youtube, there were so many parodies. that's probably the most reliable sign of a great ad, when people actually take the time to recreate it. i mean, the next commercial even spoofed it with the grandmother texting her bff rose.
possibly from bbdo atlanta.