domo decor

i spent a lot of time at target today, buying things to fill up my new apartment. i always love the seasonal store decor, especially the halloween stuff. but what i saw for this year is a little different (and somewhat less original). target's official halloween spokes-thing is domo, the mascot of japan's nhk television station. he/she/it appears in several forms including candy, plush, giftcards and stop motion animation.










ok i kind of want one. they are strangely cute.
learn more about the campaign here.
wow, a whole random blog about this domo thing.